#MaskUpMVT

Initiatives > #MaskUpMVT

About

At the onset of the COVID-19 pandemic, Mount Vernon Triangle CID surveyed the community and respondents overwhelmingly identified mask-wearing as a key contributor to feelings of both safety and security as well as fear and worry during the public health crisis. With this, we jumped into action, working closely with a DC-based artist and STREETPLUS – our provider of street cleaning services – to launch #MaskUpMVT. Through a series of vibrant poll signs and banners located across Mount Vernon Triangle, the campaign promoted neighborhood safety by urging community members to follow health guidelines and go mask on.

These banners replaced the blue “thank you” banners that showed gratitude for our frontline workers. Banners from the “MVT Goes Blue” campaign were delivered to area hospitals and other first responders in appreciation for their sacrifices in support of our community’s health and well-being throughout the ongoing public health emergency.